We are a Swedish supplement brand, and we produce a focused range for the important parts of the day, such as rest, energy, skincare, strength, and the daily necessities throughout it all. Every formula is developed here in Sweden, and our goal is to give each product a real reason to earn its place in your routine.

Turn any MAXAT product around, and you'll find the amount of each active ingredient clearly stated. Everything you need to compare us with anything else on the shelf is already in your hands. Behind this lies a simple standard: every ingredient is chosen for a purpose and included in an amount we can stand behind.

In Sweden, where every ingredient is selected based on published research, our product development rests on three things: the quality of the raw material, the evidence behind the ingredient, and a formulation that is meaningful as a whole rather than as a list of impressive names.

Each product is tested for safety, purity, and content before it reaches you. What's on the label is in the jar, in the specified amount. If you would like documentation for a specific batch, please ask us and we will send it to you.

Exactly what the label says, and nothing that doesn't belong there.
Natural flavours and essences where a product needs flavour. Plant-based pullulan capsules. Formulas free from gluten, lactose, nuts and eggs, so most people can take them without hesitation. What you won't find are artificial colours, artificial sweeteners or artificial flavours in any of our products.

Our capsules are made from pullulan, a plant-based material, rather than gelatin. Suitability varies depending on the product, so the full ingredient list can be found on each product page. Our collagen, for example, is not a vegan product, and we'd rather tell you here than have you discover it at home.

A proprietary blend allows a brand to list impressive ingredients without saying how much of each ingredient is present, meaning a formula can look generous while containing very little of the important stuff. We prefer to show you the numbers and let you decide for yourself.

This is because they behave differently, and a single substance is rarely sufficient.
Magnesium is not a single substance in supplement terms. It is bound to various compounds, and these compounds affect how well it is absorbed and how comfortably it is tolerated. Many products use one form, usually the cheapest. We use three, so the formula is never dependent on a single route of intake. Magnesium contributes to the reduction of tiredness and fatigue, to normal muscle function, to the normal functioning of the nervous system, and to normal psychological function.

This is because they work towards the same goal from different directions, and because one capsule is easier to remember than two. Vitamin D contributes to the maintenance of normal bones and to the normal function of the immune system. Vitamin K contributes to the maintenance of normal bones. Taken together at breakfast, with some fat in the meal, they do their best work.

It depends on what you're taking, and we'd rather be upfront with you about that than promise you something we can't deliver. Some of what we do, like electrolytes and pre-workout, are felt quickly, even on the same day. Others work silently, over weeks and months, and you might never feel them at all.
For anything you take daily, give it a consistent 8-12 weeks before drawing a conclusion. Consistency does more than any single dose ever will.

Yes, the range is designed to work as a routine rather than individual products, and our curated packages are put together with just that in mind. Several nutrients have established upper intake levels, so if you are already taking a multivitamin or something from another brand, take a look at where they overlap. If you're unsure how anything fits in with what you're already taking, drop us a line. We'll help you figure it out.

Follow the instructions on the product, they are found on each label and each product page.
As a general pattern: fat-soluble vitamins like D3 and K2 belong with a meal containing some fat. Evening magnesium belongs at the end of the day. Creatine and electrolytes are linked to your workout rather than a specific hour. The best time is ultimately the one you remember. A supplement taken regularly at an imperfect moment will always do more than a perfectly timed supplement that you forget.

In some situations, yes, and we would always prefer that you do. It is always best to consult with your doctor or midwife before starting any supplement if you are pregnant or breastfeeding, taking prescription medication, managing a health condition, or purchasing for anyone under 18.
Food supplements are here to complement a good diet, not to replace one. The recommended daily dose should not be exceeded.

Delivery is free on orders over SEK 199 within Sweden and over €50 within the EU. For orders below that value, a delivery fee will be added at checkout.
Orders leave us from Sweden and usually arrive within 2–5 days. You will receive a tracking link via email as soon as your package is on its way.
We deliver throughout Sweden and to most of the EU. You can check your order using the country selector at the top of the page.

You have a 14-day right of withdrawal from the date of delivery, in accordance with EU consumer rights. Products must be unopened and in their original packaging. For hygienic reasons, we cannot accept returns of opened supplements. Return postage is paid by you unless the item arrived damaged or incorrect. Once your return reaches us and has been checked, your refund will be credited to your original payment method.

We'll fix it, and it won't cost you a thing. Write to us within 7 days with your order number and a photo, and we'll replace the product or refund you. We'll cover the return costs. (add a link to the contact page)